work spotlight:
fiorella’s brand
mapping + identity

about the client

Fiorella’s Jack Stack is a fourth-generation family business. Russ Fiorella started it all with a small storefront barbecue in 1957, and they’ve grown to serve guests at five Kansas City restaurants and ship barbecue all over the country. But it wasn’t enough. They wanted an event space where they could host truly special events. Somewhere big groups could celebrate, and big memories could be made. Somewhere that had room for the largest gatherings but still felt like home. Enter: Fiorella’s, a premier event space in South johnson county in Kansas City, the newest chapter in their long history of real hospitality.

hear from fiorella's

“Fervor has assembled a dream team of professionals with a heart for impact. Let them do the heavy lifting for you.”

Ricky Paradise
President | Jack Stack/Fiorella’s

fervor + fiorella's

Our friends at Fiorella’s Jack Stack came to Fervor with a few challenges.  Primarily the need to create a complementary brand to their 60-year-old iconic Kansas City brand, Jack Stack Barbecue. The result? Fiorella’s. A full-service event venue and catering operation that needed a cohesive message platform and a complete suite of brand launch materials including videos, menus and brand activation components. We were so proud to be selected to steward a brand that we believe in so strongly. With an internal mantra “Hope through hospitality” and a culture that matches their excellence in the culinary world, we were in. We couldn’t think of a better match, our groups collectively live impact every day.

our work

Promo:
60 second hype-style video

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Watch the Promo

About Us:
3 minute interview-style video

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Watch the Interview
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