work spotlight:
fiorella’s brand
mapping + identity

about the client

Fiorella’s Jack Stack is a fourth-generation family business. Russ Fiorella started it all with a small storefront barbecue in 1957, and they’ve grown to serve guests at five Kansas City restaurants and ship barbecue all over the country. But it wasn’t enough. They wanted an event space where they could host truly special events. Somewhere big groups could celebrate, and big memories could be made. Somewhere that had room for the largest gatherings but still felt like home. Enter: Fiorella’s, a premier event space in South johnson county in Kansas City, the newest chapter in their long history of real hospitality.

hear from fiorella's

“Fervor has assembled a dream team of professionals with a heart for impact. Let them do the heavy lifting for you.”

Ricky Paradise
President | Jack Stack/Fiorella’s

fervor + fiorella's

Our friends at Fiorella’s Jack Stack came to Fervor with a few challenges, primarily how to create a brand that would be complementary to such an iconic 60-year-old signature Kansas City brand. In addition, they wanted help telling this sister brand story with a cohesive message platform, video and brand launch items like menus and brand activation components. We were only too proud to be chosen to steward a brand that we also believe in. With an internal culture that matches their excellence in the culinary world, we were in. Their internal mantra of “Hope through hospitality”!  We couldn’t think of a better match, our group lives impact every day.

our work

Promo:
60 second hype-style video

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Watch the Promo

About Us:
3 minute interview-style video

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Watch the Interview
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